Breaking Through Resignation to Sustainability – Fiona Pelham

🎙️ In this inspiring episode of the Landmark Difference Makers Podcast, we talk with Fiona Pelham, the CEO of Positive Impact, a global nonprofit dedicated to transforming the events sector toward sustainability. Fiona’s trailblazing work aligns event strategies with the United Nations Sustainable Development Goals (SDGs), fostering innovation, inclusion, and collaboration across the globe.

With over 20 years of experience, Fiona has worked with United Nations bodies and chaired the International Standard for Sustainability in Events, earning her the distinction of being its youngest-ever female chair. In 2019, she made the pivotal decision to close her consulting business to focus entirely on her nonprofit work, solidifying her commitment to driving systemic change in the event industry.

A Vision for a Sustainable Future
For Fiona, sustainability is about more than environmental action—it’s about fostering human connection and creating systems that work for everyone. Inspired by the United Nations’ SDGs, Fiona champions these 17 interconnected goals as a roadmap for collective progress. Her vision for the future is one of inclusivity, where technology and creativity allow everyone to have a voice in shaping our world.

One of Positive Impact’s most notable initiatives, the Pavilion for People, exemplifies this vision. By creating a virtual space for individuals to share their stories—particularly those living on the frontlines of climate change—Fiona is bridging gaps between policymakers, community leaders, and global citizens. This groundbreaking initiative empowers marginalized voices to influence critical climate negotiations, ensuring their experiences are heard and acted upon.

From Inspiration to Action
Fiona’s journey toward sustainability began with The Landmark Forum, where she realized the importance of living life fully and pursuing her passions. This realization led her to create a career that combines her love for events with a deep commitment to environmental and social impact.

Throughout her career, Fiona has encountered challenges, including resistance from entrenched systems and industries. Yet, her approach is unwavering: she uses creativity, collaboration, and persistence to overcome obstacles. Her philosophy is simple but powerful: “The time to act is now.”

Empowering the Next Generation
Positive Impact fosters a global community of ambassadors—2,000 volunteers across 60+ countries—equipping them with resources to advocate for sustainability in their local contexts. Fiona highlights the courage and determination of younger generations, who are unafraid to challenge the status quo and demand meaningful action for the planet’s future.

Why Copenhagen? A Life Aligned with Values
Fiona now resides in Copenhagen, a city she chose for its deep commitment to sustainability and gender equality. Whether kayaking at sunrise or biking through the city, Fiona finds daily inspiration in a place that embodies the very values she works to promote globally.

The Human Connection
For Fiona, sustainability isn’t just a technical issue; it’s about human connection. From small actions like introducing recycling bins at events to transformative shifts like reimagining procurement policies, every step matters. She emphasizes the power of storytelling to inspire action, break through resignation, and foster a shared sense of purpose.


✨ Want to hear Fiona’s full story? Listen to the episode now and discover how she’s paving the way for a more sustainable and inclusive future.

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